An innovative new line of backpacks and messenger bags that features both the fun of dress-up play and the functionality you need in a bag. The bags are machine washable (HOLLA!) and water resistant. We are in love. Our first day at school with the bag, I had two little boys come up to me on the playground and say in a voice full of awe and – I WANT THAT – “Excuse me, what is THAT on your back?” Ahh, yes, I was holding the bag. Hey, mom’s can be pretty super too!
Even Clark Kent had a secret stash to change into his super gear on the go. Now with SuperMe bags, your little superhero too will be ready for action 24/7. So put down the bath towels and torn up sheets, because superhero playtime just got a whole lot cooler.
Interview with SuperME Co-Founder & Designer, Daphne Kaufer
The thought of Halloween doesn’t have to induce terror. If you’re looking for a super hero costume that will have longevity after October 31, SuperME cape backpacks are fun and fuctional.
This just in: Recent advances in superhero gadget technology have made it possible for every child to transform into a superhero at a moment’s notice.
MetroMoms names SuperME cape backpacks in their list of 2012 Top 100 Best and Hottest new items for pregrnancy through preschool.
If there’s any trend that transcends time and gender, it’s this: kids like to pretend they’re a superhero. Now parents don’t have to safety pin a towel to their children’s shirts or allow them to wear their Halloween costumes throughout the year to make that dream come true. They can simply send a child off to school with a backpack or lunch bag with just the kind of super-secret transformative properties possessed by all the great superheroes.
Austin Family - Test Drives the SuperME Bubblicious Cape Backpack
Parent: "Its just the right size for preschool toys and snacks and looks really cute!"
Child: "I like to wear the mask and cape everywhere we go!"
Raising Kids and Companies. Meet Rena Stern and Daphne Kaufer of SuperMe.
Kids love backpacks, it is a crazy truth. They love to be able to stash their treasures in a bag and haul everything around with them. And kids can never have too many backpacks. I loved this bag for it's bright colors, and durable neoprene fabric. But..... it is hiding some awesome secrets!! A superhero eye mask!!! How awesome is that? The eye mask even has it's own special pocket on the backpack. Annnnnddddd.... dun dun dun!! A cape!!! How adorable is that?
If you have a little superhero in your life, then you’ll want to check out SuperME! SuperME offers a fun line of toddler backpacks and messenger bags that do double duty by letting your little one transform at the blink of an eye into a superhero fully equipped with a cape!
Rather than spending a boatload of money on all the things your kids want, invest in quality products that will last longer than a school year. Top picks include items like SuperME bags that are flexible enough to change as your kids grow and their interests change.
The SuperME Cape Backpack is one of the most colorful and awe-inspiring backpacks I've ever seen!
There aren't many kids who don't like to play super heroes and you have to admit, there is just something about putting on a cape and mask that sparks some very creative imaginative play. I really advocate imaginative play as it's a lost skill with the invention of so many toys that take away creative play.
The back pack is absolutely adorable and even more so once the cape is out….. The back pack comes with a mask to complete the look and you can actually swap the inter-changeable patches which allows your kids to easily swap the badges for whichever superhero she or he feels like being…I liked the idea from their site which suggested that the badges can be used as reward when your kids accomplishes achievements such as learning to swim, riding a bike, baking a cake, doing their chores, or taking care of the family pet....Personally I love that idea!
They will be exhibiting their cool backpacks and cute lunch bags at the ABC Kids Expo in Louisville, KY October 14-17, 2012, and at the ENK Children’s Club in New York, NY October 21-23, 2012.
In response to overwhelming demand from little SuperME heroes everywhere, SuperME is introduced three new styles of Halloween-inspired hero patches.
- Webber - This grey and black creepy crawling spider sports a little superhero eye mask and shield-shaped superhero symbol on his belly. Set against a red and black background, Webber appeals to bug-loving superheroes everywhere.
- Jinx - Set against a purple and grey background, Jinx the black cat charms little girls with a black body, grey eye mask and grey shield-shaped belly.
- Bones - For the daring buccaneer superheroes, Bones has a glow-in-the-dark skull and crossbones that really jumps out in the dark. Bones appeals to little pirate lovers. Bones comes in both pink and red versions.
SuperME held this trunk show as a way to give back to the Chai Preschool community. The co-founders, Daphne Kaufer and Rena Stern met at Chai Preschool when their children started at Chai Preschool two years ago. The trunk show was an enormous success, with both children and parents loving the products. At the end of the trunk show, the Chai Preschool’s play-yard was filled with children running around playing superheroes with their new SuperME bags.
Says Esty Marcus, Chai Preschool Director, “What is truly great about SuperME is these are so much more than just cool backpacks and lunch bags. SuperME also encourages creative and imaginative play, which is such an important element of early childhood development and education.”